Our Shop's Demo Vehicle
Our Own Cybertruck: Seasonal Wraps
We market our shop the same way we tell customers to market theirs -- by re-wrapping our own Cybertruck seasonally.
Get a Free Quote
We market our shop the same way we tell customers to market theirs -- by re-wrapping our own Cybertruck seasonally.
Get a Free Quote
We wrap our own shop Cybertruck the same way we tell every customer to think about their vehicle: as a rolling piece of marketing, not just transportation. Instead of leaving it in one finish, we re-wrap it seasonally -- a spring design, then a red-white-and-blue design for the Fourth of July -- so it stays fresh and keeps giving us a reason to post new work. It's the most literal proof we have that we believe in what we sell, and it's parked right outside our shop for anyone who wants to see the material and finish quality up close.
Each seasonal wrap goes through the exact same process we use on every customer job: design, mockup, print, and in-house installation with premium cast vinyl. Using our own vehicle as the test bed lets our team try finishes and layouts we might not always get to on a customer job, and it doubles as a working demo -- when someone asks what a color change wrap can actually look like, we can point at the truck parked outside. It also means every seasonal wrap gets fully removed and reapplied, which keeps our team sharp on removal technique, not just installation, since a clean removal is just as important as a clean install.
The Cybertruck has become one of our most recognizable brand assets, precisely because it doesn't stay the same. It's proof that we hold our own shop to the same standard we hold every fleet and personal-vehicle customer to: your vehicle should be working for your brand, not just sitting in a parking lot -- and if we're not willing to do that with our own truck, we shouldn't be telling customers to do it with theirs. It's also one of the more fun projects on our calendar every year.
Color change wraps start at $3,000. Tell us about your vehicle and we'll follow up the same day.